Greetings S.A.M., ElDorado, and others. My thanks to all in this forum for their informative discussions. I have been lurking here for a while, reading and learning as I go. I am in the process of finding commercial representation. My question is about follow up postcards. I will be mailing out my packets today (Sat.). They will probably arrive by Tuesday or Wednesday of next week. How quickly do agencies usually respond to cold submissions? How long should I wait for a response before moving on to the next attempt? Do you recommend a follow up postcard if no response in “x” number of days/weeks, etc.? I am starting my search at the top according to the rankings that I’ve seen in this forum. I am returning to the business after a 5 year hiatus. I have no recent credits, but I did make my living from commercials for several years before the break. I thought I would start with the “A” list commercial agencies, even though that might be reaching a bit. Previously, I had the mind set of getting any agent I could, then hopefully, move up to better representation as I built credits. That plan worked initially. I got in at one small agency, moved to a slightly larger one, and then when a sub-agent there split off to open their own agency, I went along. I did manage to build some credits, but I found that there was an eventual ceiling at that third agency that I couldn’t break through. This time I thought I would start at the top and scale down as necessary. You know the old adage “shoot for the stars and you just might hit the moon”. Am I crazy, or do I just look it?!
Clopin ps. how do I get that "Newbie" thing out from under my handle? How do I put my favorite actor's name there like you folks?
Posts: 6 | Location: Hollywood | Registered: May 30, 2008
Originally posted by Clopin: Greetings S.A.M., ElDorado, and others. My thanks to all in this forum for their informative discussions. I have been lurking here for a while, reading and learning as I go. I am in the process of finding commercial representation. My question is about follow up postcards. I will be mailing out my packets today (Sat.). They will probably arrive by Tuesday or Wednesday of next week. How quickly do agencies usually respond to cold submissions? How long should I wait for a response before moving on to the next attempt? Do you recommend a follow up postcard if no response in “x” number of days/weeks, etc.? I am starting my search at the top according to the rankings that I’ve seen in this forum. I am returning to the business after a 5 year hiatus. I have no recent credits, but I did make my living from commercials for several years before the break. I thought I would start with the “A” list commercial agencies, even though that might be reaching a bit. Previously, I had the mind set of getting any agent I could, then hopefully, move up to better representation as I built credits. That plan worked initially. I got in at one small agency, moved to a slightly larger one, and then when a sub-agent there split off to open their own agency, I went along. I did manage to build some credits, but I found that there was an eventual ceiling at that third agency that I couldn’t break through. This time I thought I would start at the top and scale down as necessary. You know the old adage “shoot for the stars and you just might hit the moon”. Am I crazy, or do I just look it?!
Clopin ps. how do I get that "Newbie" thing out from under my handle? How do I put my favorite actor's name there like you folks?
I highly advise following up with post cards. They create a sense of urgency. Agents claim that they open every envelope, BUT WHEN! I once did one of those stupid mass mailings before. 5 months later I got a call from an agency. By that time I had a better agent.
Postcards are the best because they're small enough to go with the mail that the agent HAS to look at such as bills, checks, letters, etc.
I have my postcards designed where I have my main headshot, usually the one I send out, on the right half. On the top left half, I have my Name, CELL phone number, and email. Below my contact info, I leave a blank space. I put Avery rectangle stickers there so the postcard NEVER goes out of date until I drastically change and need new headshots.
As for the agent follow up. I would print on Avery rectangle stickers depending who I SPECIFICALLY addressed it to, I would print "Seeking Commercial Representation", "Seeking Theatrical Representation" or if they're strong across the board, just "Seeking representation."
For agent submissions, I would send a post card 2-3 days after mailing my headshot/resume and CONCISE coverletter. If you don't get a bite and you WANT to be with that agency, send a postcard once a month or if your budget allows, one every two weeks to show that you're serious.
Posts: 1570 | Location: LA, CA | Registered: September 18, 2008
thanks for the great info on postcard design.. can I ask where you design and print? I'm having trouble finding a good, user-friendly, inexpensive place for designing and ordering postcards/business cards (just those.. not for headshots). Any recommendations would be great!
Posts: 14 | Location: Los Angeles, CA | Registered: August 24, 2009
My postcards are designed the same way, and I use Paragon as well. They are very friendly there and do great work on headshots, postcards and business cards. They also turn things around quickly!
Posts: 17 | Location: L.A. | Registered: September 28, 2009
MYAUDTIONPLAN.COM- It mentions how she recommends post cards are sent and ALOT more. Sorry for caps, that's how excited I get when I mention them, the best way if you ask me on how to send out to agencies, casting directors even producers. It uses the 7 plan rule or w/e it's called but it works wonderful, and I got the info from someone that signed with William Morris by using it. I'm sure more had to come into play but MYAUDTIONPLAN.COM is SIMPLY SIMPLE AND AMAZING.
"Life is a script; already written; we are all actors who play significant roles; except no one knows the next line" Paradice
Posts: 182 | Location: Hollywood | Registered: September 23, 2009